We used the first post on our blog to introduce Epichat to you. Now that that’s out of the way, we can dive a little deeper into the software. More to the point, it’s time to take a look at the tools you’ll be working with and what they do. Here’s a quick primer of the different parts of the Epichat workspace.
Epichat’s dashboard is your home base. It’s here that you will get a bird’s eye view of everything that’s going on with your Facebook Messenger marketing efforts.
At the top of the screen, you can see how many total subscribers you have, how many of those are active, and how many have unsubscribed. And below that you will see that information visualized in the form of a graph, just in case that’s how you like consuming data.
The dashboard is meant to give you a handle on how well your current strategies are doing. Based on that feedback, you might double down on your approach or work on new ones. Epichat offers you tools to use in case you’re looking for new ways to communicate with your audience. We will look at what those tools are in the next section.
Epichat’s growth tools have been designed to help you drive engagement with your Facebook audience. There are currently two growth tools available to use on Epichat: Send to Messenger and the chat widget for your website.
Send to Messenger is used to send messages to all of your subscribers on Facebook Messenger. This is useful in cases like when you want to fire off updates to users. The chat widget lets you embed your Messenger chatbot directly on your website. That way you can make the experience seamless for visitors moving between your website and Facebook pages.
Those are the two growth tools we currently have on Epichat. We’re working to add more to that list soon.
The next section we’ll be talking about is Flows. This is where you will be designing the brains of your chatbot.
Flows are the sequences of messages that constitute the conversations your chatbot will engage users in. These can be really basic or quite sophisticated depending on how you plan on using them. A flow generally starts with a message sent by the chatbot. Users can respond to these messages by selecting one of the options offered to them following the message. You can also use images and other files within these sequences.
The steps in different Flows can be linked to each other to form elaborate sequences of messages. You probably don’t want to make things too circuitous for users, but there is no limit to how many steps is in a Flow.
Broadcasts are messages that are sent out to many subscribers all at once. These are Flows that you create for particular instances where a mass message makes sense. For example, you might come up with a Flow advertising a Christmas discount for your users. This can then be turned into a Broadcast sent out to your entire audience on Facebook Messenger.
Finally, we have the Menu Builder. This tool lets you build a menu within the chat so that certain options are always available to your subscribers.
So there you have it, your Epichat dashboard summarized. Ready to try all the tools out for yourself? Sign up for free at Epichat.io.